Giving Antler’s little sister her own identity

Revelation

Creative Strategy / Brand Identity / Copywriting / Print / Art Direction / Website

With an aim to breathe new life into Revelation, our strategy was to create a brand with attitude. We wanted to give the sibling of Antler Luggage its own distinctive voice, one that inspires revelations – brainwaves, discoveries and surprise. Revelation is underpinned by the brand proposition of stylish, affordable bags for every generation. The use of brand ambassadors of all ages reflects the diversity, energy and personality of the brand.